阿里视频大模型Wan3.0正式上线，行业评价“稳定、真实、有质感”
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TL;DR — 阿里巴巴正式推出视频生成模型 Wan3.0，主打稳定性、真实性与画面质感，可生成最长 30 秒的视频，并支持文档作为输入。其面向影视、广告、旅游、音乐视频及创作者平台等生产场景，旨在提升 AI 视频的规模化实用性。
- 在较长视频中保持人物、物体、音频、空间关系和视觉风格的一致性。
- 支持 DOC、XLS、PPT、PDF 和 Markdown 等文档输入，也可结合参考媒体进行视频创作。
- 强化人脸、皮肤、材质、光影、动作和微表情等细节，追求自然表达、连贯运动及符合物理规律的呈现。
- 已通过阿里云百炼、通义千问相关平台、万相网站及移动端等渠道上线，并提供商业 API 和部分第三方服务接入。
注： 量子位更强调可规模化落地及创作者平台应用，雷峰网更侧重生产工作流与具体视觉细节；两者对核心能力和目标场景的描述基本一致。
Sources (2)
阿里视频大模型Wan3.0正式上线，行业评价“稳定、真实、有质感”
TL;DR - Alibaba launched Wan3.0, a video-generation model focused on production-ready consistency, realism, and visual quality. It generates videos up to 30 seconds and accepts documents as inputs, targeting scalable use in film, advertising, creator platforms, tourism, and music videos.
- Maintains characters, objects, audio, spatial relationships, and visual style across longer sequences.
- Supports DOC, XLS, PPT, PDF, and Markdown inputs for reference-driven video creation.
- Emphasizes realistic human details, natural expressions, coherent motion, and consistent physical and lighting properties.
- Available through Alibaba Cloud Model Studio, Qwen platforms, Wanxiang, and partner services, with API access offered commercially.
阿里视频大模型Wan3.0正式上线，行业评价“稳定、真实、有质感”
TL;DR - Alibaba launched Wan3.0, a video-generation model aimed at production workflows, with up to 30-second generation, document-based inputs, and stronger temporal and visual consistency. Its emphasis on stable, realistic output could make AI video more practical for film, advertising, tourism, and music-video production.
- Generates videos up to 30 seconds while maintaining consistency across characters, objects, audio, spatial relationships, and visual style.
- Adds support for DOC, XLS, PPT, PDF, and Markdown inputs alongside reference media.
- Targets realistic rendering of faces, skin, motion, lighting, materials, micro-expressions, and other physical details.
- Available through Alibaba Cloud Model Studio, Qwen platforms, Wan’s website, mobile apps, APIs, and several third-party services.